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One of my favorite books in the whole world is you2 (you-squared) by Price Pritchett.  It is only 37 pages long, so I have read it over and over and over again – even I can blast through 37 pages fairly quickly!  The book’s preface starts with a story about a fly in a hotel room that is valiantly (and futilely) trying to get to freedom through a closed window pane.  With each smack into the glass the fly tries harder and harder.  Across the room, not 15 feet away, is an open door.  If only the fly would turn around and SEE the opportunity he would be free.  But alas, the fly is locked onto his path and will die on a dusty windowsill.

How many times do we do the exact same thing (although perhaps with less dire results)?  How often are we faced with an issue and we lock onto a path of action?  Even when it becomes apparent that our way is not working, we think, “Well, if I just try HARDER…”  Trying harder is rarely the solution to achieving more.  More often, it’s a matter of pivoting mentally and approaching the problem from a different angle – changing our perspective.

Our perspective is our point-of-view, our way of looking at the world and it is absolutely fueled and focused by our paradigms.  Everyone approaches things with their own, unique perspective.  There is no right or wrong – just different ways of looking at a set of circumstances that is based on our subconscious conditioning.  So, just like changing a paradigm, you can see that altering your perspective can be tough, right?

But let’s look for a moment at how limiting perspective can be.  Have you ever noticed how two people can be given the exact same set of circumstances and one of them fails miserable, while the other easily succeeds?  Why is that?  They both have the same potential, why does one fail and one succeed?

Let’s use a sales quota as an example.  Say we have two sales people, Jack and Jim, who work for the same company, have similar experiential backgrounds, equally productive territories and the same exact monthly sales quota.  They both appear to be working very hard, yet at the end of the month Jack has exceeded his quota by 30% and Jim has come up short.  Was it just a matter of luck?  Undoubtedly, their approach to meeting their quotas was different.  Jack, for instance, was in front of a prospect before 9am each and every day, while Jim came into the office to do paperwork in the mornings.  Jack made a list of the most important things he needed to do the next day before leaving the office, while Jim made mental notes of his to do list.  In the end, the perspectives of these two men were quite different – and so were their results!

Sometimes people get so locked into the status quo that it is difficult to see new opportunities – even when they are right in front of their faces!  That’s where an objective third party can be invaluable!  You see, having a consultant come in from the outside provides a radically different perspective on your business.  That’s what I do – I can look at your business from a completely different angle and help you identify the opportunities that you are currently missing out on.

Want me to prove it?  You got it!  Call to schedule a complimentary 20-minute consultation with me today.  I’ll ask you some questions in advance so we’re not starting from ground zero.  We can cover A LOT of ground in 20 minutes!!  Contact me today at or (386) 308-2155.


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